Priced per capability, scoped per business.
The bands below are starting points, not a price list. Where scope is unclear at the outset we run discovery first and price after.
| Capability | What it covers | Typical range |
|---|---|---|
| Outbound | Infrastructure build, list, sequencing, reply handling, ongoing management | $8K – $25K |
| Marketing | Paid acquisition, funnel build, offer and pricing restructure | $10K – $30K |
| Systems architecture | Attribution, reporting, documented process and operating structure | $15K – $45K |
| Agentic systems | Custom AI build against a defined process, deployed and maintained | $12K – $40K |
| Talent placement | Sourcing, vetting and onboarding, per seat | $6K – $15K per seat |
Full advisory
$50,000 – $100,000+
All five capabilities, embedded, with a quarterly roadmap.
Book a callIncluded
What you get regardless of scope.
A written scope agreed before any work starts, and before any invoice.
Attribution you can open and read yourself, not a monthly report we assemble.
Documentation for anything we build, written so your team can operate it.
Ownership. Infrastructure and systems stay with the business if we stop working together.
Direct access to the people doing the work, not an account manager relaying messages.
How we work
Discovery before solution. Every time.
We do not price work we do not understand. By the time a number appears, both sides already agree on what the problem is.
- 01
Materials in advance
Our capabilities document goes out before the first call. You know who we are, what we have done and what things cost before you spend thirty minutes with us.
- 02
Discovery, 30 minutes
We map the business: where revenue comes from, what the founder personally touches, where work queues up. No pitch. If we cannot see where value is available, we say so.
- 03
Extended discovery
Where the business is larger or scope is wider, a second session with the department leads who own the functions involved. They will run the system after we leave.
- 04
Written summary
A short document covering what we discussed and what we heard. Your internal conversation then happens with accurate material rather than a recollection.
- 05
Scoped proposal
Scope, the reasoning behind any expected result, and pricing. Sent before the next call so you read it on your own time rather than watching us present it.
- 06
Terms
We answer questions and agree scope. If the fit is not there we would rather find that here than three weeks into a build.
Sources
Every market figure carries a published source. Internal figures are identified as internal.
- 01GoFocus internal records, 2023 to 2026. Attributed client revenue, ad spend managed, net return on ad spend and engagement count. Attributed revenue reflects client revenue generated under active GoFocus engagement across paid acquisition, systems and advisory work. Unaudited.
Scope first, price second.
Book thirty minutes and we will tell you which capabilities your business actually needs.