Cloud Care Towels

Consumer products

Marketing
Reference not offered

The problem

Entirely direct to consumer, competing on paid acquisition against every other consumer brand, with no B2B channel and no recurring institutional revenue.

What we built

Campaigns built to open a B2B channel, targeting hospitality groups and yoga studios where the product has repeat institutional demand.

Marketing

The result

Moved from solely direct to consumer into stocked distribution across five Montreal locations.

Related work

Innoveum Solutions

Engineering, residential and commercial

Problem: Post inspection and audit reporting was manual, so engineers spent billable hours writing documents. Top of funnel was referral dependent with no repeatable source of new work.
Solution: Targeted B2B campaigns to build a repeatable pipeline, plus custom AI generating reporting from inspection data. Attribution wired to their payment processor.
Result: $1M+ in revenue attributed in year one, measured in their own dashboard. About 2 hours per day recovered per operator, sustained over 12 months.

Reference available

Baystone Media

Growth agency serving RIA firms

Problem: Revenue was inconsistent at roughly $7K per month, with acquisition running on founder led referral and no mechanism to warm prospects before a sales call.
Solution: Acquisition rebuilt end to end, funnel architecture, and pre selling systems that qualified and warmed prospects before a call was booked.
Result: Grew from $7K per month to $92K per month over 12 months, a 13x increase in monthly revenue.

Reference available

Savard Digital

B2B services

Problem: The offer was structured so pricing did not reflect the value delivered, leaving revenue on the table on every closed deal and making the sales conversation harder than it needed to be.
Solution: Repositioned the B2B offer and rebuilt the pricing structure around outcome rather than deliverable.
Result: $37K cash collected within the first seven days of the engagement, on repositioning and pricing alone.

Same constraint in your business?

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